Supporting animal charities across the UK

A person affectionately petting a dog

The Pet Heroes advantage

Animal welfare is close to the nation’s heart — and local charities rely on public support.

Our Pet Heroes campaign connects your brand with this passionate community through a transparent, digital giving campaign that drives engagement, brand visibility, and measurable social impact.

How Pet Heroes works:

We deliver a seamless, fully branded, and high-reach digital campaign built on established, proven processes.

Campaign launch

We design, host, and fully manage a bespoke funding platform built around your brand identity, with a £15,000 funding pot ready to be allocated to charity projects.

Charities apply

Registered animal charities and shelters apply for a defined grant. We manage all due diligence and verification. For a £15,000 funding pot, we anticipate 40–60 participating charities.

The crowd votes

Participating charities activate their networks to vote for their project. We anticipate 20,000 to 40,000 unique users for a £15,000 funding pot interacting with your brand.

Guaranteed attention

Thousands of votes are cast, ensuring your brand dominates the public conversation. The top local charities receive a share of the £15,000 funding pot.

Our all-in-one Expertise

Proven all-in-one delivery

From concept and design to hosting, reporting, and analysis — we manage every aspect of the campaign, providing you with a single, reliable partner throughout.

Optimised processes

Our tried-and-tested workflows ensure efficient delivery, measurable outcomes, and consistently high engagement — all backed by nearly two decades of experience in digital cause marketing.

Are you the CrowdVoting Partner we are looking for?
Be a Pet Hero and take the lead in our first UK campaign — completely free of charge.